First Niagara checking customer acquisition

 

We used “facts” as our creative foundation. This mailing became the control and the idea worked incredibly well in every channel.

 

first-niagara-mail-package

#10 Package. Number One Control

This simple but engaging package surpassed expectations and projections.

first-niagara-animated-ads

Animated Retargeting Display Ad

An engaging kinetic visual, bringing the creative campaign and value proposition to life: All ATMs were FREE.

first-niagara-landing-page

Landing Page

A strong execution that delivered important information and reinforced the offer and differentiating benefit of First Niagara’s checking program.