Catalyst 2012

Catalyst (Rochester, New York) Expands Workforce by More than Ten Percent

Catalyst, a direct and digital marketing agency, has hired 13 new people and is currently recruiting for several additional positions

Rochester, NY, December 06, 2011

Catalyst, a direct and digital marketing agency based in Rochester, New York, has expanded its workforce by more than ten percent to accommodate significant growth. New account wins within the last six months include First Niagara Financial Group and Neff Motivation Inc. The agency, which currently employs about 80 people, recently has added the following positions:

Client Services

Account Director--Peter Dawson

Digital Services

Digital Strategist--Kristin Lennarz

Digital Analyst, User Experience--Nancy McCrave

Digital Analyst, User Experience--Jill Hewitt

Project Management

Project Manager--Diana Casale

Project Manager--Brad Foust, Rochester

Analytics

Director of Analytics--Marc Solomon

Data Analyst--Rhonda Schnell

Database Marketing Analyst--Chris DiMuro

Technology

Director of Technology--Dan Keating

SQL Database Developer--Wendy Engström

Quality Assurance

Director of Quality Assurance--Debra Strub

Quality Assurance Analyst--Sue Gallacher

“Given the stagnant job growth in much of the economy, we are grateful to be in a position to expand our business,” said Managing Director Michael Osborn. “We are experiencing a high level of growth, particularly in our digital business, from current clients and we’ve won several new accounts. We’re looking to hire more people immediately.”

The agency is advertising the following open positions:

Account Director

Group Account Director

Senior Account Executive

SQL Database Developer

Senior Marketing Analyst

Marketing Analyst

Senior Data Analyst

Production Manager--Part Time

For job descriptions and more information, please visit the Catalyst web site.

About Catalyst

Catalyst (www.catalystinc.com) is a direct and digital marketing agency that helps clients acquire, retain and develop long-term relationships with their customers. The agency takes the guesswork out of marketing decisions by combining intellectual curiosity and inquisitiveness with hard-core analytics, deep customer insight and a measurement mindset. We call it Science + Soul. Headquartered in Rochester, NY, our clients include AAA, Assurant Health, Eastman Kodak Company, First Niagara Financial Group, GE Capital Retail Bank, Heraeus Kulzer, Neff Motivation Inc., Oreck, and Valvoline, among others.

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