News Articles

Rick Muldowney joins Catalyst as Chief Analytics Officer

March 26, 2018  |  Catalyst has hired Rick Muldowney, a noted retail marketing analytics leader, to be the agency’s new Chief Analytics Officer.

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Convenience and Efficiency Motivate Today's Shoppers, Says New Research From Catalyst

March 24, 2017  |  Buyers want delivery as fast as ordering a pizza, along with free returns … and they don’t want to interact with salespeople.

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Jim Dellavilla, Catalyst Chief Client Officer, Quoted in The Fiscal Times

July 6, 2016  |  How easy is it to switch banks? Beth Braverman, former Money reporter and currently a reporter with The Fiscal Times, gives consumers some tips in “Five Reasons to Break Up With Your Bank,” featured in The Fiscal Times on June 28, 2016.

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New Research From Catalyst Identifies Ways to Get Bank Customers to Switch

June 1, 2016  |  Free research identifies underlying issues and includes specific solutions to improve the bank switching process.

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Making a Difference, Changing Lives: The Nathaniel Rochester School Heroes Project

February 15, 2016  |  It’s been an amazing journey. One that nearly a dozen Catalyst volunteers began about three months ago after a request for assistance came in from Nathaniel Rochester School fifth grade teacher Michelle Cope.

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Catalyst Introduces Easier Version of CatalystLSM™

September 15, 2015  |  Version 4.0 of CatalystLSM, developed by Catalyst, a Rochester, New York-based marketing agency (www.catalystinc.com), sports a new API that makes it easier for franchisers and independent retailers to integrate localized marketing data into other channels, such as Websites and mobile apps.

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