Case Studies

Opening More New Accounts Online

October 2, 2017  |  First Niagara Bank’s online account opening completion rate was abysmally low – well below industry standards. The bank identified online account opening as one of the most impactful ways to increase the volume of new deposit accounts and asked Catalyst to help.

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Creating an Optimal Policyholder Experience Yields More Revenue

June 28, 2017  |  This insurer was saddled with legacy systems that made it difficult to understand who their most profitable policyholders were. Our goal was to reduce churn and grow annualized premium. Here’s how we did it.

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Customer Experience Mapping: First Niagara Bank

May 18, 2017  |  First Niagara Bank wanted to understand where customers were dissatisfied so they could improve messaging, develop/offer new products and services, and potentially shift customers to different channels. We recommended a customer journey map.

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How Analytics Helped Oreck Boost Retail Sales by 10.1%

April 3, 2017  |  Hard-core analytics, customer insight and predictive modeling can significantly increase retail sales while reducing acquisition costs.

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Humanizing the Experience

November 30, 2015  |  Research showed that First Niagara customers wanted their bank to talk to them in plain English and prove that it understood them. Here’s how we operationalized that research … and achieved breakthrough results.

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AAA Discovers the Roadmap to Higher Acquisition

September 21, 2014  |  How AAA of Western & Central New York made sure their most profitable customers weren’t left by the side of the road.

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