Catalyst 2012

Account Director

Catalyst is a direct and digital marketing agency that helps clients acquire, retain and develop long-term relationships with their customers. We take the guesswork out of marketing decisions by combining intellectual curiosity and inquisitiveness with hard-core analytics, deep customer insight and a measurement mindset.

We call it Science + Soul.  You’ll call it an exciting, energizing environment where strategic thinking is valued at all levels and where you’re constantly challenged to make a difference in our clients’ results.

We’re a driven agency. We need smart, driven people. Make sense so far? Good. This is who we need: A seasoned, dynamic Account Director to manage a well-established and growing client whose brand is a leader in the automotive aftermarket industry.  If this is you, keep reading. This driven and collaborative Account Person will lead in-house industry experts to provide innovative strategic recommendations to expand and enhance existing multichannel CRM communications, including SEM, mobile, email/mail and social.  Yeah, this is a great opportunity. It only gets better. Collaborative clients, a seasoned account team and a multimillion dollar budget.  This is an exciting opportunity for a person who is eager to leverage their direct and digital marketing experience while feeding an ongoing desire to apply today’s latest CRM technology to drive their client’s business. So? Let’s do this.

Reports to:   Group Account Director

Minimum Qualifications:

1. Minimum 7 years of direct or digital marketing, with aptitude for developing strategic-based quantitative analysis and insights
2. Consultative selling experience, with a proven sales record
3. Experience managing budgets of $1 million or more
4. Minimum of 3 years’ supervisory experience
5. Ability to develop and recommend marketing strategies and provide guidance and recommendations to clients
6. Proven experience in building and managing client relationships
7. Proven ability to collaborate successfully with cross-functional teams
8. A natural curiosity that ensures continuous learning, especially in the digital marketing field
9. Exceptional written and verbal communication skills
10. Bachelor’s degree in marketing or related field
11. Willingness to travel within the U.S.

ESSENTIAL JOB RESULTS:

1. Develops/maintains relationships with clients by providing value to all members of the client team; conveying commitment to achieving clients’ business objectives; integrating subject matter experts for the purpose of exploring specific needs and anticipating future opportunities; providing support, information, and guidance; gaining trust; making regular visits.
   
   
2. Identifies/secures direct and digital marketing opportunities by providing thought leadership; leveraging our understanding of client business objectives, marketplace, plan, brand strategy, products, competition, organizational structure, and internal processes; being unmatched in our knowledge of the overall customer experience; leading teams of internal and external functional experts in the development of knowledge, insights, and strategies that motivate desired behaviors; recommending solutions; securing commitment from client and other partners; forecasting; billing.
   
   
3. Maintains quality product and service by working with Project Management to set and monitor program expectations; establishing and reinforcing organization standards; analyzing and resolving quality and client service problems; working to further the Catalyst brand on each and every initiative.
   
   
4. Participates in the development of new business opportunities by sharing insights/case studies from existing client work with the new business team; leveraging client work to establish/maintain relationships with prospects; developing and maintaining a personal network of prospective clients and partners; understanding prospect requirements; communicating requirements to agency personnel; developing and participating in presentations; following up to secure new business; partnering with the new business team and others as needed.
   
   
5. Manages/develops account services staff by recruiting, selecting, orienting, and training employees; communicating job expectations; planning, monitoring, and appraising job results; coaching, counseling, and correcting employee performance; developing, coordinating, and enforcing systems, policies, procedures, and productivity standards; developing personal growth opportunities; demonstrating personal commitment to core values.
   
   
6. Achieves financial objectives by meeting revenue goals; preparing annual and program budgets.
   
   
7. Contributes to organizational success by accomplishing related results as needed.

Environment: General office environment. Daily exposure to PCs and networks. May occasionally require working extended hours and weekends.

Disclaimer: The above statements are intended to describe the general nature and level of work performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified.

Please submit your resume to hr@catalystinc.com.

Due to the volume of resumes we receive, you will be contacted only if the search committee feels that your qualifications meet our requirements.