Elizabeth Mertz

Director of Client Services

 

As Director of Client Services, Liz is the glue behind Catalyst’s accounts. She leads all of the agency’s teams in developing long-term relationships. Her expertise includes strategic planning, account development, campaign analysis, campaign management, and franchise marketing.

Leader

Liz is a proven creator of profitable integrated marketing programs. She’s particularly savvy in automotive services, having led the Valvoline Instant Oil Change account for over ten years. In a prior lifetime, Liz worked on the Verizon account at Draft. She worked on the MetLife Auto & Home account at Vertis and also worked for Revlon.

Chauffeur

In addition to juggling multiple accounts, Liz juggles multiple car seats. She’s a mom with four kids under the age of ten, three of them triplets.

Giver

Liz is an active volunteer with Meals on Wheels and tutors fourth graders. She’s also famous for her witty repartee … which often comes in handy during bedtime meltdowns.